Real Madrid Social Media Rebrand 23/24

As a personal project, I developed a concept outlining how Real Madrid could strategically present themselves on social media ahead of the 23/24 season.

Brief: Personal Project
Season: 23/24
Discipline: Rebrand, Social Media

Starting XI graphic: Vinícius Júnior in front of a gold crest, beside the Real Madrid line-up and substitutes

Substitution graphic: Eduardo Camavinga on, Toni Kroos off, 63rd minute, with Kroos’s match stats

Player of the Match graphic for Jude Bellingham, with large type over a stadium crowd and match statistics

Goal graphic for Aurélien Tchouaméni with large repeating “GOAL” type

Jude Bellingham celebration collage with large blue lettering and a gold signature